Sarah oversees all communication, online content and international strategy initiatives for the POP Montreal Music Festival (Sep 26-30, 2018). POP is an annual 5-day city-wide party of everything art, fashion, film and music, but especially music: 600 artists, 50 venues, over 50,000 people, 400 outstanding volunteers and a whole lotta love. Sarah also owns and runs shouc-shouc, a Canadian PR firm which specializes in event management and international artist development. Clearly, she doesn’t need much sleep.
Pop Montreal, Communications and International Relations Director